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MARKET SUMMARY

Nightlife Industry Overview

U.S. Bar & Nightclub Industry

Bars

Karaoke

Lounges

Nightclubs

Pubs

Taverns

Wine bars

Establishments with limited food service

Industry Activities

$783bn: Industry Gross Product, Food & Drink sales

$38.6bn Food & Drink sales of Non Alcoholic Beverages

$19.9bn Food and Drinks sales inside bars and taverns

$26bn: Industry Revenue

2.1%: Industry sales increase in nominal terms.

0.3%: Industry sales increase in real (inflation-adjusted) terms.

65.8k: U.S. Establishments

Consumers

20.5m Number of people who went to bars or nightclubs in casinos

7m people bought wine in nightclubs & bars

$20 Average Admissions to special events and nightclubs, including cover charges

3% Percentage of U.S. respondents who redeem coupons at restaurants, coffee shops, bars, etc. daily

TBD Economic Impact (accommodation, cigarettes, rentals and packaged liquor)

Industry Product Sales

35% Sales share of beer and ale

35% Sales share of distilled spirit drinks

10% Sales share of wine

15% Food and nonalcoholic beverages

200m Beer barrels sold

7m People who bought beer

7m People who bought wine

Employment

$4.82bn Total wages

$64.08 Revenue per employee

14m Hospitality Industry Employees

405k Nightclub Employees

590k Bartenders (including at Restaurants)

3m Hospitality Service Employees

5.52 Average number of employees per establishment

Source: Statista, First Research, Bls.gov

This text provides general information. Nightlife Association assumes no liability for the information given being complete or correct. Due to varying update cycles, statistics can display more up-to-date data than referenced in the text.

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